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Showing items 84-104 of 563.

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Date of IssueTitle Authors
5-Apr-2008 A Comparative Study on Buying Behaviour of Rural and Urban Consumer on Mobile Phone in Jamnagar DistrictErda, Chirag V.
2012 Comparing the importance of luxury value perceptions in cross-national contextsShukla, Paurav; Puranni, Keyoor
5-Apr-2008 A comparitive study on buying behaviour of rural and urban consumer on mobile phone in Jamnagar districtErda, Chirag V.
19-May-2007 Competitiveness of Small-Scale Industries of IndiaVidya, Suresh; Shashidhar, P.
Oct-1998 Completion, Retention and Drop-out: Measuring Children's ProspectsChand, P.G. Vijaya Sherry*; Kalro, A.H.
10-Apr-2007 Compulsive buying behaviour in Indian Consumers and its impact on credit default- An emerging paradigmN, Joji Alex; Raveendran, P.T.
1996 Computer control of cement raw mill with an improved material mix control schemeSwain, Anjan Kumar; Subudhi, B.*
5-Apr-2008 Concept, Application and Marketing of rural tourismAithal, Rajesh K.; R.K., Anil
10-Apr-2007 A Conceptual Review Of Advertising Regulation And Standards: Case Studies In The Indian ScenarioDas, Panchali
17-May-2008 Confirmatory Factor Analysis of Iso Ahola's Motivational Theory An Application of Structural Equation ModelingBiswas, Malay
29-Jan-2005 Consortium Initiative for Indian Management SchoolsSreekumar, M.G.; Raina, Roshan Lal*
Mar-2014 Consumer evaluation of brand extensions: goods to services and services to goodsJayasankar R
Mar-2007 Consumer Involvement in Product Choice - A Demographic AnalysisSridhar, G.
1-Dec-2007 Consumer Involvement in Product Choice: Role of Perceived RiskSridhar, G.
2003 Consumer Response to Brand Placements in Films: Role of Brand Congruity and Modality of Presentation in Bringing Attitudinal Change Among Consumers with Special Reference to Brand Placements in Hindi FilmsPanda, Tapan Kumar
10-Apr-2005 Consumerism and Mindless Consumption Sustaining the New Age Urban Indian’s IdentityKaul, Subhashini; Abhishek
10-Apr-2007 Consumers’ Purchasing Pattern in Liberalized Market –A Study on the Household Durable ProductsAshok, D
21-Nov-2008 Content Management Strategies for the Digital Era: Opportunities and Best Options for (learning) OrganizationsSreekumar, M.G.
19-May-2007 Corporate Governance Strategies in India: Emerging Issues for Global CompetitivenessManimaran, S.; Hari Sundar, G.; Chandok, Jaspreet B.
2001 Corporate Leaders of India: A Study of their Performance and Contribution in the Post-Liberalisation EraKrishna, Kumar
19-May-2007 Corporate Reporting in Globalised IndiaVarghese, Roshna
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