| Date of Issue | Title |
Authors |
|---|
| 2000 | Leveraging Brands through Extensions and Factors Influencing Consumer Acceptance of Extensions across Product Categories | Panda, Tapan Kumar |
| 19-May-2007 | Leveraging Knowledge Management for Organizational Innovation and Creativity | Srivastava, Anil; Gupta, Raj Karan |
| 2005 | Library capacity building though E-Journal Consortia: The Indian Scenario | Sreekumar, M.G.; Sunitha, T. |
| 17-May-2008 | Life cycle stages and McDonaldisation of Tourist destinations: Some prelimilnary evidence from indian states | Saji, Gopinath |
| 19-May-2007 | Limited Impact of ERP on the Indian Subsidiary Case of Osram India Limited | Lal, Stuti; Awasthi, Suvijina |
| 10-Apr-2007 | The Little Emperors of a Ubiquitous Kingdom Marketing and its Impact on Vulnerable Groups – Tweens | Neena Prasad |
| 10-Apr-2007 | The Making of Brand India | Gupta, Manish; Singh, P B |
| 2000 | Making The Crippled Dance: A Model For Rejuvenating The Ailing Public Sector Enterprises | Krishna, Kumar |
| 17-May-2008 | Managing Lake Tourism: Challenges Ahead | Ranade, Prabha Shastri |
| 19-May-2007 | Managing Maritime Infrastructure: Lessons from UAE and China | Chudasama, K.M.; Kota, Sudhakar |
| Dec-2002 | Managing Marketing Channels for High Technology Products: A Behaviour Based Approach | Sahadev, Sunil |
| 2002 | Managing the distribution channels for high-technology products: A behavioural approach | Sahadev, Sunil; Jayachandran, S.* |
| 19-May-2007 | Managing the People Dimension of Globalization | Murlidhar, S. |
| Dec-2003 | Market Innovative Strategy: A Case of LG Electronics | Bhatt, P.R. |
| 2003 | Market Orientation, Marketing Innovation as Performance Drivers: Extending the Paradigm | Nargundkar, Rajendra; Shergill, Gurvinder* |
| 10-Apr-2007 | Marketing & Society | Pappachan, Joemon |
| 10-Apr-2007 | Marketing and its impact on vulnerable consumer groups like children, adolescents etc. | Khadir, Fezeena |
| 17-May-2008 | Marketing Interventions for Tourism Promotion Recommendations for the top tourist destination of India | Das Gupta, Devashish |
| Jul-2003 | Marketing misgivings and Indian customerscope for competitive conduct | Panda, Tapan Kumar |
| 2011 | Marketing needs reform | Joffy, Thomas; Purani, Keyoor |
| 10-Apr-2007 | Marketing of Condoms with reference to Hindustan Latex Ltd | George, Issac |
