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Please use this identifier to cite or link to this item:
http://hdl.handle.net/2259/191
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| Title: | Advertising for Lolitaji |
| Authors: | Panda, Tapan Kumar |
| Keywords: | Advertising
Marketing
Brand Success
Brands |
| Issue Date: | 27-Sep-2001 |
| Publisher: | Business Line - Hindu Magazine |
| Abstract: | In this article the author looks at Indian advertising scenario and how it has empowered Indian women .He highlights about the greater role that advertising can play other than just associating the brand with
the customer for marketing success |
| Description: | Business Line, September 27, 2001. |
| URI: | http://hdl.handle.net/2259/191 |
| Appears in Collections: | Journal Articles
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Files in This Item:
| File |
Description |
Size | Format |
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| Advertising for Lolitaji [The Hindu Business Line- September 27th- 2001].pdf | | 88Kb | Adobe PDF | View/Open |
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