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Please use this identifier to cite or link to this item: http://hdl.handle.net/2259/191

Title: Advertising for Lolitaji
Authors: Panda, Tapan Kumar
Keywords: Advertising
Marketing
Brand Success
Brands
Issue Date: 27-Sep-2001
Publisher: Business Line - Hindu Magazine
Abstract: In this article the author looks at Indian advertising scenario and how it has empowered Indian women .He highlights about the greater role that advertising can play other than just associating the brand with the customer for marketing success
Description: Business Line, September 27, 2001.
URI: http://hdl.handle.net/2259/191
Appears in Collections:Journal Articles

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