|
DSpace at Indian Institute of Management Kozhikode >
1. Conference Proceedings >
International Conference on Marketing and Society >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/2259/312
|
| Title: | A Conceptual Review Of Advertising Regulation And Standards: Case Studies In The Indian Scenario |
| Authors: | Das, Panchali |
| Keywords: | Advertising
Infant Milk Food
Tobacco
Alcoholic Beverages |
| Issue Date: | 10-Apr-2007 |
| Publisher: | Indian Institute of Management Kozhikode |
| Description: | PART VII – REGULATIONS & MARKETING |Pages 743-752 |
| URI: | http://hdl.handle.net/2259/312 |
| Appears in Collections: | Conference Proceedings
International Conference on Marketing and Society
|
Files in This Item:
| File |
Description |
Size | Format |
|---|
| 743-752.pdf | | 179Kb | Adobe PDF | View/Open |
|
All items in DSpace are protected by copyright, with all rights reserved.
|
