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DSpace at Indian Institute of Management Kozhikode >
1. Conference Proceedings >
International Conference on Marketing and Society >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/2259/320
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| Title: | Effect of Marketing on Society |
| Authors: | Cherian, Christe
Dasgupta, Nilabhra
A G, Doreswamy |
| Keywords: | Marketing
Marketing Management
Advertising
Sales Promotion |
| Issue Date: | 10-Apr-2007 |
| Publisher: | Indian Institute of Management Kozhikode |
| Description: | Indian Institute of Management Kozhikode |Pages 657-663| |
| URI: | http://hdl.handle.net/2259/320 |
| Appears in Collections: | Conference Proceedings
International Conference on Marketing and Society
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Files in This Item:
| File |
Description |
Size | Format |
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| 657-663.pdf | | 158Kb | Adobe PDF | View/Open |
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