|
DSpace at Indian Institute of Management Kozhikode >
1. Conference Proceedings >
International Conference on Marketing and Society >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/2259/365
|
| Title: | The End of Innocence: Marketing war on 6 to 6 |
| Authors: | Vasudevan, Smitha |
| Keywords: | Marketing War
Children Marketing |
| Issue Date: | 10-Apr-2007 |
| Publisher: | Indian Institute of Management Kozhikode |
| Description: | PART III – SOCIAL, PUBLIC SERVICE & CAUSE RELATED MARKETING |Pages 223-232| |
| URI: | http://hdl.handle.net/2259/365 |
| Appears in Collections: | Conference Proceedings
International Conference on Marketing and Society
|
Files in This Item:
| File |
Description |
Size | Format |
|---|
| 223-232.pdf | | 224Kb | Adobe PDF | View/Open |
|
All items in DSpace are protected by copyright, with all rights reserved.
|
