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Please use this identifier to cite or link to this item: http://hdl.handle.net/2259/391

Title: Do successful companies value Social Responsibility and Ethics in Marketing in India?
Authors: Chatterjee, Sudeep
Keywords: Social Responsibility
Marketing Ethics
Issue Date: 10-Apr-2007
Publisher: Indian Institute of Management Kozhikode
Description: PART I – SOCIAL RESPONSIBILITY, ETHICS & MARKETING|Pages 29-37|
URI: http://hdl.handle.net/2259/391
Appears in Collections:Conference Proceedings
International Conference on Marketing and Society

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