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Conference on Global Competition and Competitiveness of Indian Corporate >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/2259/439
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| Title: | Creativity and Innovation for Competitive Excellence in Organizations |
| Authors: | Job, P.A.
Bhattacharyya, Sanghamitra |
| Keywords: | Organizational Management
Organizational Development |
| Issue Date: | 19-May-2007 |
| Publisher: | Indian Institute of Management Kozhikode |
| Abstract: | The purpose of this paper is to develop a model linking creativity and Innovation to
organizational competitive excellence. Drawing upon existing theoretical and empirical evidence the paper develops and presents a conceptual model of the relationship between creativity, innovation and competitive excellence. The paper also presents a case study to support the conceptual model and proposes research propositions based on the relationships suggested by the model. |
| URI: | http://hdl.handle.net/2259/439 |
| Appears in Collections: | Conference on Global Competition and Competitiveness of Indian Corporate
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| 53-63 .pdf | | 69Kb | Adobe PDF | View/Open |
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