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Please use this identifier to cite or link to this item: http://hdl.handle.net/2259/490

Title: Strategic Alliances and Joint Ventures in Civil Aviation - A Case Study
Authors: Ramya, K.
Smitha, Siji
Keywords: Strategic Alliances
Joint Ventures-Business
Civil Aviation-Case Studies
Issue Date: 19-May-2007
Publisher: Indian Institute of Management Kozhikode
Abstract: The New Economic policy Reforms 1991 has paved way for almost all Indian industries to undergo a radical change. The traditional and restrictive Aviation industry is no doubt a part of it. Infact, Indian civil aviation had to immediately nod to liberalization due to its poor and pathetic financial numbers. Airline, being a service industry is facing intense competition after liberalization. As a result, the various airlines are engaged in consolidation, strategic alliance and privatization, with an aim of improving their competitive positions.
URI: http://hdl.handle.net/2259/490
Appears in Collections:Conference on Global Competition and Competitiveness of Indian Corporate

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