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Please use this identifier to cite or link to this item: http://hdl.handle.net/2259/509

Title: Turnaround and Transformation: A Case of an Indian Pharmaceutical Company
Authors: Sahu, Subrat
Chowdari, Prasad
Keywords: Pharmaceutical Company-India
Turnarounds-Pharmaceutical Company
Issue Date: 19-May-2007
Publisher: Indian Institute of Management Kozhikode
Abstract: Emerging as a modest pharmaceutical company in India, Kasilcare in the early years came out with a wide range of innovative products, unique in its own way and set a trend for innovative health care solutions. The decade 1990’s marked the beginning of a new economic framework and a shift in government policies. To thrive in this evolving environment, it became imperative for Kasilcare to restructure and streamline its business operations. Thus, Kasilcare was restructured in 1995. Moving beyond pharmaceuticals, the concept of total healthcare now forms the commercial heart of the Kasilcare group's operations and activities.
URI: http://hdl.handle.net/2259/509
Appears in Collections:Conference on Global Competition and Competitiveness of Indian Corporate

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