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Please use this identifier to cite or link to this item: http://hdl.handle.net/2259/526

Title: Rural Insurance Market: An Opportunity to Tap the Potential
Authors: Gupta, Santosh Kumar
Ranjan, Rajeev
Keywords: Rural Insurance
Rural Market-India
Issue Date: 5-Apr-2008
Publisher: Indian Institute of Management Kozhikode
Abstract: India has been according the highest priority to the uplift of the poor and has, therefore, been introducing various schemes of financing the low-income groups for self-employment through financial institutions (MFIs), perforce, began to associate themselves with insuring bodies, both public and private, and preferred to function in full coordination with them. ...
Description: Conference on Marketing to Rural Consumers, April 3,4,5, 2008, IIM Kozhikode
URI: http://hdl.handle.net/2259/526
Appears in Collections:Conference on Marketing to Rural Consumers

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