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Please use this identifier to cite or link to this item: http://hdl.handle.net/2259/564

Title: Events Tourism: Potential to build a brand destination
Authors: Jayswal, Tanu
Keywords: Event Tourism
Issue Date: 17-May-2008
Publisher: Indian Institute of Management Kozhikode
Abstract: The goal of this conceptual paper is to enlighten the new horizons of tourism by concepts of events tourism.
URI: http://hdl.handle.net/2259/564
Appears in Collections:Conference on Tourism in India-Challenges Ahead

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