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Cause Related Marketing

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dc.contributor.author Trivedi, Tapan
dc.contributor.author Kaur, Ravneet
dc.date.accessioned 2015-04-28T10:49:06Z
dc.date.available 2015-04-28T10:49:06Z
dc.date.issued 2007-04-10
dc.identifier.uri http://hdl.handle.net/2259/588
dc.description PART III – SOCIAL, PUBLIC SERVICE & CAUSE RELATED MARKETING |Pages 193-201| en_US
dc.language.iso en en_US
dc.publisher Indian Institute of Management Kozhikode en_US
dc.subject Cause Related Marketing en_US
dc.subject Corporate Social Responsibility en_US
dc.title Cause Related Marketing en_US
dc.type Other en_US


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