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Is The Diamond Sparkling ? Marine Industry in Kozhikode - A Case Study

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dc.contributor.author Sasikala, G.
dc.date.accessioned 2014-12-18T09:53:10Z
dc.date.available 2014-12-18T09:53:10Z
dc.date.issued 2007-05-19
dc.identifier.uri http://hdl.handle.net/2259/58
dc.description.abstract The first part of the paper deals with the peculiarities of the marine industry, with special reference to the traditional fishing practiced in different regions. For analyzing the firm’s competitive advantage, - At least half a dozen visits to the firms were undertaken - detailed interviews extending to over two hours were arranged with the management of the two firms, - the details regarding the firms were collected for analysis - all secondary materials provided by the firms were analysed -the results of the interviews and secondary materials have been analysed using Porter’s Five forces theory. en_US
dc.language.iso en en_US
dc.publisher Indian Institute of Management Kozhikode en_US
dc.subject Marine Industry - Kozhikode, Kerala en_US
dc.subject Marine Industries-Case Studies en_US
dc.title Is The Diamond Sparkling ? Marine Industry in Kozhikode - A Case Study en_US
dc.type Other en_US

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