DSpace at Indian Institute of Management Kozhikode: Items for Author

Items for Author "K.B., Saji"

Return to Browse by Author
Sorting by Title	Sort by Date

Showing 1 items.

Date of Issue	Title	Authors
10-Apr-2007	Corporate Societal Marketing and the Process of Building Corporate Brand Equity: The Case of Malayala Manorama	K.B., Saji; Mukundadas, V.