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Items for Author "Zacharias, Siby"

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Date of IssueTitle Authors
10-Apr-2007 Network Marketing: Exploitation of relationships – Myth or Reality?Mathews, Geevarghese K.; Manalel, James; Zacharias, Siby
10-Apr-2007 Sales Promotions – Good or Bad?Manalel, James; M. C., Jose; Zacharias, Siby
5-Apr-2008 The influence of opinion leaders in rural marketsZacharias, Siby; M.C., Jose; Salam, Afsal; Kuruvila, Binu; Anand, Denny
17-May-2008 Back Water Tourism in Kerala: Challenges and OpportunitiesZacharias, Siby; Manalel, James; Jose, M.C.; Salam, Afsal


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