DSpace Repository @ IIM Kozhikode
Welcome to IIMK's institutional repository, a scholarly archiving facility for the IIMK community, using the BSD DSpace software, Jointly developed by MIT Libraries and Hewlett-Packard Labs. This service enables the Institute community to archive their preprints, post prints and other scholarly publications. In keeping with the objectives of the Open Access movement, we expect this service to facilitate the Institute researchers in self-archiving and long-term preservation of their scholarly publications, provide easy access to these publications world wide and improve impact of their research. While dspace@iimk can be accessed by anybody, submission of documents to this archive is limited to the IIMK research community. Your comments and suggestions for improving this service are most welcome. Please send your feedback to the Archive Administrator (library@iimk.ac.in).
Communities in DSpace
Recently Added
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Sreejesh S
(Elsevier, 2024-01)
In the dynamic landscape of modern banking, delivering service quality across diverse channel touchpoints has emerged as a pivotal factor, wielding significant influence over customer experiences and enhancing brand equity. ...
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Sreejesh S; Tathagata Ghosh
(Sage journals, 2025-03-26)
Research on gamification of advertising concerning subtle design elements of computer games and their effects on consumers’ psychological responses are limited. The present research addresses this gap by examining how ...
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Pronobesh Banerjee; Krishanu Rakshit; Sanjay Mishra; Tamara Masters
(Springer nature link, 2024-01-10)
Consumers often face uncertainty in decision-making while assessing options presented as attribute-bundles as they are unable to assess their utility. This confusion is exacerbated by the presence of a “decoy,” or an ...
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Nivedita Bhanja; Niyati Bhanja
(Sage Journals, 2024-02-24)
In the current piece, we trace the rise, spread and subsequent decline of maritime trade relations between the eastern coast of India and Southeast Asia, with special attention to the regional state of Odisha of the Indian ...
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Joshy Joseph; Sam Thomas; Breeze Mary Jacob
(Wiley, 2024-02-19)
Since Alwin Toffler coined the term choice overload in 1970, no systematic literature review has been conducted on this subject. At the same time, the three meta-analytic studies available on the topic does not provide a ...
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