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Customization of Marketing Mix for Rural Markets

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dc.contributor.author Menon, Narendranath
dc.contributor.author Suresh, K.
dc.date.accessioned 2014-12-23T11:05:13Z
dc.date.available 2014-12-23T11:05:13Z
dc.date.issued 2008-04-05
dc.identifier.uri http://hdl.handle.net/2259/107
dc.description Conference on Marketing to Rural Consumers, April 3,4,5, 2008, IIM Kozhikode en_US
dc.language.iso en en_US
dc.publisher Indian Institute of Management Kozhikode en_US
dc.subject Rural Marketing en_US
dc.subject Marketing Mix en_US
dc.subject Rural Markets en_US
dc.title Customization of Marketing Mix for Rural Markets en_US
dc.type Other en_US

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