Dspace @ IIM Kozhikode
Search
Login
DSpace Home
→
06. Marketing Management
→
Search
JavaScript is disabled for your browser. Some features of this site may not work without it.
Search
Filters
Use filters to refine the search results.
Current Filters:
Title
Author
Subject
Date issued
Has File(s)
Filename
File description
Contains
Equals
ID
Not Contains
Not Equals
Not ID
New Filters:
Title
Author
Subject
Date issued
Has File(s)
Filename
File description
Contains
Equals
ID
Not Contains
Not Equals
Not ID
Showing 10 out of a total of 20 results for community: 06. Marketing Management.
(0.004 seconds)
Now showing items 11-20 of 20
Previous Page
1
2
Sort Options:
Relevance
Title Asc
Title Desc
Issue Date Asc
Issue Date Desc
Results Per Page:
5
10
20
40
60
80
100
Creating customer lifetime value through effective CRM in financial services industry.
Panda, Tapan Kumar
(
Journal of Services Research
,
2002
)
Leveraging Brands through Extensions and Factors Influencing Consumer Acceptance of Extensions across Product Categories
Panda, Tapan Kumar
(
South Asian Journal of Management
,
2000
)
Branding India: Strategic Challenges and Possible Approaches
Panda, Tapan Kumar
(
ICFAI University Press
,
2005
)
Marketing misgivings and Indian customerscope for competitive conduct
Panda, Tapan Kumar
(
ICFAI University Press
,
2003-07
)
Socio Political Barrier To Tourism Marketing in South Asia
Panda, Tapan Kumar
;
Mishra, Sitikantha*
(
Scholarly Article
,
2001
)
Customer Orientation in Designing Mutual Fund Products: An Analytical Approach to Indian Market Preferences
Panda, Tapan Kumar
;
Tripathy, Nalini Prava
(
Scholarly Article
,
2001
)
Sustainable change through transfer of technology and produce marketing - A case study of the Dongriya Kondh of Orissa.
Panda, Tapan Kumar
(
2003-03
)
Wooing Rural Customers
Panda, Tapan Kumar
(
Business Line - Hindu Magazine
,
2001-07-05
)
TAKING A BRAND GLOBAL
Panda, Tapan Kumar
(
Business Line - Catalyst- Hindu Magazine
,
2002-09-19
)
Consumer Response to Brand Placements in Films: Role of Brand Congruity and Modality of Presentation in Bringing Attitudinal Change Among Consumers with Special Reference to Brand Placements in Hindi Films
Panda, Tapan Kumar
(
South Asian Journal of Management
,
2003
)
Now showing items 11-20 of 20
Previous Page
1
2
Sort Options:
Relevance
Title Asc
Title Desc
Issue Date Asc
Issue Date Desc
Results Per Page:
5
10
20
40
60
80
100
Browse
All of DSpace
Communities & Collections
By Issue Date
Authors
Titles
Subjects
This Community
By Issue Date
Authors
Titles
Subjects
My Account
Login
Register
Discover
Author
Panda, Tapan Kumar (20)
Mishra, Sitikantha* (1)
Panda, Subhamaya* (1)
Tripathy, Nalini Prava (1)
Subject
Marketing (14)
Advertising (5)
Brands (5)
Brand Success (2)
Branding (2)
Customer Relationship Management (2)
Global Branding (2)
Tourism (2)
Advertisement - Films (1)
Billing System Management (1)
... View More
Date Issued
2001 (10)
2003 (4)
2002 (3)
2000 (1)
2004 (1)
2005 (1)
Has File(s)
Yes (20)