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Showing 10 out of a total of 127 results for community: 06. Marketing Management.
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Managing the distribution channels for high-technology products: A behavioural approach
Sahadev, Sunil
;
Jayachandran, S.*
(
Emerald
,
2002
)
The Unshakable
Panda, Tapan Kumar
(
Economics Times Daily
,
2001-05-30
)
Advertising for Lolitaji
Panda, Tapan Kumar
(
Business Line - Hindu Magazine
,
2001-09-27
)
Marketing Warfare for an AIDS Free Society
Koshy, Moli P.
;
Joseph, Mary
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
Creating a Customer Value Focused Organization through Internal Branding and Performance Technology
Panda, Tapan Kumar
(
2001
)
The End of Innocence: Marketing war on 6 to 6
Vasudevan, Smitha
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
Creating Customer Life Time Value through Effective CRM in Financial Services Industry
Panda, Tapan Kumar
(
Scholarly Article
,
2001
)
Consumers’ Purchasing Pattern in Liberalized Market –A Study on the Household Durable Products
Ashok, D.
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
International Marketing Strategy for Indian Companies : Value, Image and Other Issues
Nargundkar, Rajendra
;
Bajaj, Chetan*
(
ICFAI Journal of Marketing
,
2002
)
Marketing – A Major Menace to Society
John, S. Franklin
;
Jeba, J. Kandaleena
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
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