A Comparative Study on Buying Behaviour of Rural and Urban Consumer on Mobile Phone in Jamnagar District

Erda, Chirag V.

dc.contributor.author	Erda, Chirag V.
dc.date.accessioned	2015-04-28T11:05:45Z
dc.date.available	2015-04-28T11:05:45Z
dc.date.issued	2008-04-05
dc.identifier.uri	http://hdl.handle.net/2259/595
dc.description.abstract	The study is about the Mobile Phone buying behaviour of consumers in rural and urban areas. The prsent study confined to the consumer behaviour in Jamnagar District.	en_US
dc.language.iso	English	en_US
dc.publisher	Indian Institute of Management Kozhikode	en_US
dc.subject	Buying Behaviour-Rural Marketing	en_US
dc.subject	Mobile Phone-Consumers	en_US
dc.title	A Comparative Study on Buying Behaviour of Rural and Urban Consumer on Mobile Phone in Jamnagar District	en_US
dc.type	Other	en_US