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Customization of marketing mix for rural markets

Menon, Narendranath; Suresh, K. (Indian Institute of Management Kozhikode, 2008-04-05)

Now showing items 1-1 of 1

Author
- Menon, Narendranath (1)
- Suresh, K. (1)
Subject
- 4Ps (1)
- Customization of market (1)
- Rural Marketing (1)
- ... View More
Date Issued
- 2008 (1)
Has File(s)
- Yes (1)