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Economic integration and union power
Bala, Batavia*
;
Nandakumar, Parameswar
(
ABI/INFORM Global, Open Economies Review
,
2002
)
New Trends in Sensitivity Training in Organizations
Parikh, Indira J.*
;
Jeyavelu, S.
(
Vikalpa: The Journal for Decision Makers
,
2002-12
)
Estimation of Change-Point When Hazard Rate Changes Sharply
Suresh, R.P.
(
Journal of Indian Statistical Association
,
2002
)
Teaching Statistics in Management Courses in India
Suresh, R.P.
(
2002
)
Fourth Generation Libraries
Saji, Gopinath
;
Pathak, Ashok
;
Manoj, Kumar
;
Sreekumar, M.G.
(
International Book Distributing Co.
,
2002
)
Managing the distribution channels for high-technology products: A behavioural approach
Sahadev, Sunil
;
Jayachandran, S.*
(
Emerald
,
2002
)
International Marketing Strategy for Indian Companies : Value, Image and Other Issues
Nargundkar, Rajendra
;
Bajaj, Chetan*
(
ICFAI Journal of Marketing
,
2002
)
The Ps and Qs of Global Branding
Panda, Tapan Kumar
(
Business Line - Catalyst- Hindu Magazine
,
2002-09-26
)
Creating customer lifetime value through effective CRM in financial services industry.
Panda, Tapan Kumar
(
Journal of Services Research
,
2002
)
Managing Marketing Channels for High Technology Products: A Behaviour Based Approach
Sahadev, Sunil
(
Decision
,
2002-12
)
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Author
Balakrishnan, Pulapre (4)
Krishna Kumar (3)
Panda, Tapan Kumar (3)
Balooni, Kulbhushan (2)
Sahadev, Sunil (2)
Suresh, R.P. (2)
Bajaj, Chetan* (1)
Bala, Batavia* (1)
Ballabh, Vishwa* (1)
Bhatt, P.R. (1)
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Marketing (4)
Global Branding (2)
India (2)
Organizational Behaviour (2)
Statistics (2)
Advertising (1)
AIDS-Qualitative Study (1)
Book Review (1)
Brand Building (1)
Brand Success (1)
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Date Issued
2002 (24)
Has File(s)
Yes (24)