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Value Proposition and Social Proof in Online Deals: How to predict Sales and pick Winners on Group On
Amblee, Naveen C.
;
Bui, Tung X
(
Indian Institute of Management Kozhikode
,
2014
)
Analysis of the Impact of Online Product Reviews on temporal and Cognitive search Costs: An Eye-Tracking Approach
Amblee, Naveen C.
(
Indian Institute of Management Kozhikode
,
2014
)
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Author
Amblee, Naveen C. (2)
Bui, Tung X (1)
Subject
Ecommerce (2)
Bargain (1)
Coupon (1)
Daily deal site (1)
Decision confidence (1)
Decision support (1)
Eye-tracking (1)
Group on (1)
Product reviews (1)
Social proof (1)
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Date Issued
2014 (2)
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