Dspace @ IIM Kozhikode

Browsing by Author "Ahola, Neira-Niika"

Browsing by Author "Ahola, Neira-Niika"

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  • Branding India for Health and Spiritual Tourism 
    Sharma, Vinay; Tomar, Ravindra Singh; Ahola, Neira-Niika (Indian Institute of Management Kozhikode, 2008-05-17)
    The paper focuses on prospects of Branding India as a health and spiritual tourism destination.