Mathews, Geevarghese K.; Manalel, James; Zacharias, Siby
(Indian Institute of Management Kozhikode, 2007-04-10)
The Network Marketing, first popularized by Amway, in 1950s in USA is gaining momentum in India. The total turnover of network marketing companies in India was estimated at Rs 301,044 crores in 2005 with an annual growth ...