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Awareness and Consumption Pattern of Rural Consumers towards Home and Personal Care Products

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dc.contributor.author Bishnoi, Vinod Kumar
dc.contributor.author Bharti
dc.date.accessioned 2014-12-22T11:21:00Z
dc.date.available 2014-12-22T11:21:00Z
dc.date.issued 2008-04-05
dc.identifier.uri http://hdl.handle.net/2259/101
dc.description.abstract The present research being exploratory-cum-descriptive in nature mainly depends upon primary sources of information, which have been collected with the help of a structured questionnaire. The study has been conducted in all four administrative divisions of Haryana as divided by Government of Haryana. en_US
dc.language.iso en en_US
dc.publisher Indian Institute of Management Kozhikode en_US
dc.subject Rural Marketing en_US
dc.subject Consumption Pattern-Rural Consumers en_US
dc.title Awareness and Consumption Pattern of Rural Consumers towards Home and Personal Care Products en_US
dc.type Other en_US


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