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| dc.contributor.author | Panda, Tapan Kumar | |
| dc.date.accessioned | 2015-04-28T08:57:43Z | |
| dc.date.available | 2015-04-28T08:57:43Z | |
| dc.date.issued | 2002-09-26 | |
| dc.identifier.uri | http://hdl.handle.net/2259/568 | |
| dc.description | Hindu, Business Line-Catalyst, September 26, 2002. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Business Line - Catalyst- Hindu Magazine | en_US |
| dc.subject | Advertising | en_US |
| dc.subject | Marketing | en_US |
| dc.subject | Brand Success | en_US |
| dc.subject | Global Branding | en_US |
| dc.title | The Ps and Qs of Global Branding | en_US |
| dc.type | Article | en_US |
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Journal Articles [40]
This collection consists of published and nonpublished scolarly articles of IIMK Community.