Memorable Tourism Experiences: Vivid memories and feelings of Nostalgia for Houseboat tourism

dc.contributor.author	Yadav, Janardan Krishna
dc.contributor.author	Krishnan, Omkumar
dc.date.accessioned	2017-05-18T07:36:43Z
dc.date.available	2017-05-18T07:36:43Z
dc.date.issued	2017
dc.identifier.citation	Associate Professor of Marketing Area, IIM Kozhikode	en_US
dc.identifier.uri	http://hdl.handle.net/2259/930
dc.description.abstract	There has been a great emphasis on understanding the relationship of tourism experience quality with memorability of such experiences in recent years, however very few studies have attempted to measure the nostalgic characteristics of such experiences. This study attempts validation of memorable tourism experience scale (MTES) as a measure of nostalgia intensity and vividness of tourist memory of such experiences. Using structural equation modeling approach to analyze data from 412 domestic and international tourists in backwaters of Kerala, India; the results support that memorable tourism experiences (MTEs) are related to Nostalgia Intensity and Vividness of memory of stay on the houseboats	en_US
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management	en_US
dc.relation.ispartofseries	IIMK/WPS/232/MM/2017/16;
dc.subject	Memorable tourism experiences	en_US
dc.subject	Memorable tourism experiences	en_US
dc.subject	Vividness	en_US
dc.subject	Houseboat tourism	en_US
dc.title	Memorable Tourism Experiences: Vivid memories and feelings of Nostalgia for Houseboat tourism	en_US
dc.type	Working Paper	en_US