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Browsing Conference Proceedings by Author "Sridhar, G."

Browsing Conference Proceedings by Author "Sridhar, G."

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  • Sridhar, G. (Indian Institute of Management Kozhikode, 2007-04-10)
    In this paper an attempt is made to discuss how counterfeits inflict loss to government, corporate, consumers and society at large. Paper emphasizes that the onus to counter counterfeits is in the hands of corporate and ...

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