dc.contributor.author | Cherian, Christe | |
dc.contributor.author | Dasgupta, Nilabhra | |
dc.contributor.author | A G, Doreswamy | |
dc.date.accessioned | 2015-04-28T12:05:09Z | |
dc.date.available | 2015-04-28T12:05:09Z | |
dc.date.issued | 2007-04-10 | |
dc.identifier.uri | http://hdl.handle.net/2259/611 | |
dc.description | Indian Institute of Management Kozhikode |Pages 657-663| | en_US |
dc.language.iso | en | en_US |
dc.publisher | Indian Institute of Management Kozhikode | en_US |
dc.subject | Marketing | en_US |
dc.subject | Marketing Management | en_US |
dc.subject | Advertising | en_US |
dc.subject | Sales Promotion | en_US |
dc.title | Effect of Marketing on Society | en_US |
dc.type | Other | en_US |