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Showing 10 out of a total of 84 results for collection: Conference Proceedings.
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Referral Marketing in Management Education- An Assessment
Malmarugan
;
Sankaran, H.
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
A study on the Impact of Cause Related Marketing on the Consumer’s Buying Behavior
Saha, Swaralipi
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
IMPACT: Marketing on Society Vs Society on Marketing
Wadekar, Gaurav
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
Social Implications Of Invasive Marketing: A Crosscultural Empirical Investigation In The Indian And American Contexts
Thakur, Mahima Singh
;
Khatri, Puja
;
Leekha, Neeti
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
New IPR (Intellectual Property Rights) Legislation and Regulations for Marketing Activity
Sople, V.V
;
Gattani, Jyoti
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
Marketing of Condoms with reference to Hindustan Latex Ltd
George, Issac
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
Organized Retail Market Boom and the Indian Society
Sreejith, A
;
V. P, Jagathy Raj
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
The Relationship between Advertising and Consumption in India: An Analysis of Causality
Philip, Abey P.
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
Target Marketing to Children – The Ethical Aspect
Bhattacharyya, Ritu
;
Kohli, Sangita
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
Marketing of Cooperative products: Challenges and Social benefits
Anbumani, K
(
Indian Institute of Management Kozhikode
,
2007-04-10
)
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Author
Kaur, Ravneet (2)
Manalel, James (2)
Zacharias, Siby (2)
A G, Doreswamy (1)
Abdul Waheed, K (1)
Ahmed, Basir (1)
Anand, Akshay (1)
Anand, Sandip (1)
Anbazhagan, B (1)
Anbumani, K (1)
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Subject
Advertising (6)
Cause Related Marketing (5)
Marketing (5)
Corporate Social Responsibility (3)
Economic Growth (3)
Kerala (3)
Social Marketing (3)
American Express (2)
Banking (2)
Children Marketing (2)
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Date Issued
2007 (84)
Has File(s)
Yes (84)