Target Marketing to Children – The Ethical Aspect

dc.contributor.author	Bhattacharyya, Ritu
dc.contributor.author	Kohli, Sangita
dc.date.accessioned	2015-04-30T08:02:05Z
dc.date.available	2015-04-30T08:02:05Z
dc.date.issued	2007-04-10
dc.identifier.uri	http://hdl.handle.net/2259/671
dc.description	PART I – SOCIAL RESPONSIBILITY, ETHICS & MARKETING\|Pages 69-74\|	en_US
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management Kozhikode	en_US
dc.subject	Children and Marketing	en_US
dc.subject	Children and Brand Recognition	en_US
dc.subject	Decision-Making Process	en_US
dc.title	Target Marketing to Children – The Ethical Aspect	en_US
dc.type	Other	en_US